Tag: Marketing

How Can Shreddies Help Me Manage Change?

 

If your brain was a computer, metaprogrammes would be the software running on the computer.

Just as a computer has to take in and analyse huge amounts of data to produce something we can make sense of, our brains have to do the same.  Without the software, a computer would be unable to do this task, just as, without metaprogrammes, our brains would be unable to sort, analyse and form a perception from the huge amount of data available to us.

These metaprogrammes decide what information we are going to take notice of and what we are going to delete; they decide how we are going to distort the information and what generalisations we are going to apply to the information we are processing.

This is why several people can have the same experience and respond to it in totally different ways.   Looking at an audience in a presentation, some people may be hanging on your every word, some people may be bored, some may just not have a clue what you’re talking about.

Understanding metaprogrammes can help you in all areas of life including managing change, sales and marketing, improving communication, self confidence and relationships.

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Using Specifically Vague Language in Your Advertising

The Milton Model and Advertising

I’ve been working with various people recently helping them to see the direct benefits NLP (Neuro Linguistic Programming) can have for their business and how they can apply the tools, techniques and models to help them improve the performance of their business. Read More

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